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Digital Marketing

Search Engine Optimisation

Get Your Business Found in Google Search Results

The most coveted prize for any business is to have their website appear on the first page of the Google search results, to people who are actively searching for the products and services that you offer.

Search engines constantly change their algorithms to provide better search results and to stop businesses gaming the system.

With ongoing fine tuning we help your website adapt to what the search engines view as trustworthy and show your business and website as an authority to help it rank higher in the search results.

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Content marketing

Draw in Customers With Quality Free Content

This involves putting out high quality content that potential clients will want to read. Answering important and interesting questions, interesting facts and statistics, and other content for your field.

It's a way of offering something for free to customers, and that gets your business noticed as an authority, pulling customers into the top of your marketing funnel.

We help you find the right content to put out to bring in customers through organic search traffic.

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Pay Per Click

Pay for Ads to Reach Customers Quickly

Whilst search engine optimisation is a constant battle with your competitors to appear in the first page or so of search engine results for free organic traffic, which is a gradual process which can take several months, Pay Per Click is about paying for ads to be displayed at the top of search results which can start within a few hours which means it's the fastest way to get in front of your target market.

There are different options for which platform your target clients may be on, and you can use granular filtering to target a specific audience.

And Pay Per Click advertising offer more useful data reporting and the ability to re-target customers across a network of websites.

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Social Media Marketing

Connect With Your Target Market on Social Media

Social Media Marketing is the use of social media platforms to connect with your audience to build your brand, increase sales, and drive website traffic.

This involves publishing great content on your social media profiles that drives audience engagement, listening to and interacingng with your followers, analysing the results and running social media adverts.

Social Media Marketing can increase traffic to your website, build conversations, raise brand awareness, create a brand identity and positive brand association, and improve communication and interaction with key audiences.

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Email marketing

Build Engagement and Sales Through Emails

Email marketing is a strategy based on sending emails and developing relationships with prospective customers and existing customers.

An effective email marketing strategy convert prospects into customers, and first time buyers into recurring customers.

It can include newsletters with updates on the company, or sales promotions and exclusive deals for subscribers.

It's cost effective, reaches an already engaged audience, delivers targetted messages, and can drive revenue.

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